A complete ground up project from the creation of the logo through to ecommerce site and shop graphics to launch the brand on both the web and high street.
We created a distinctive hand drawn ‘B’ inspired from a butterfly combined with a soft and friendly typeface to imply the handmade product range. We also devised a set of colourways and patterns so customers could spec their own labels to compliment the cutomisable ingredients. The graphics were applied across the site, shop graphics and marketing material.



